Referrer Call Tracking component

This is a free component to use on your web page(s) that enables you to track phone calls from different web referrers.

This JavaScript component enables you to display a different queue number based on where your visitor was referred from allowing you to see what percentage of visitors from a particular referrer convert into a phone call. This product requires that you have a unique number per referrer that you wish to track. Additional numbers are available from the upgrades page of your online switchboard account.

There is no limit to the number of different referrers you can track, so for example if the majority of traffic to your website is from 6 different referrers, you can have a different number for each of them to see just how many phone calls you are receiving from the visitors they are sending your way.

You can use this tool in conjunction with “Campaign Reporting”, another powerful SwitchboardFREE feature to run a more in-depth analysis of the quality of the traffic and their conversions to actual phone calls. Campaign Reporting can be used to track calls from any advertising medium including print and is available to all SwitchboardFREE users as a free utility.

Adding Referrer Call Tracking to your website

Add the following code to your web page immediately before the </head> tag (Note: you will need to replace the phone numbers below with your own).

<script language="JavaScript" src="" type="text/javascript"></script>
<script language="JavaScript" type="text/javascript">
    addTrackingSource("Google","0843 289 7401");
    addTrackingSource("Bing","0843 289 7402");
    addTrackingSource("Yahoo","0843 289 7403");
    setDefaultTrackingNumber("0843 289 7404");

Then add the following code anywhere on your website where you want the phone number to be displayed.

<script language="JavaScript" type="text/javascript">displayNumber();</script>

Find out more information on Referrer Tracking.

If you would like any help or further advice on this or how any other product features might benefit your company then please call us on 0203 189 1213.

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